February 3, 2022
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6-page research paper not counting the Title page or works cited page. Research Paper on Prescription Drug Advertising.Cover prescription drug advertising, specifically prescriptiondrug advertisements targeting the elderly through commercials. Thecause and effects of the elderly being targeted as well as the regulations on how far legally thepharmaceutical companies can go. […]
February 2, 2022
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1 analytical mini-case study question on brand management The mini-cases will be shared on the 5th of May 21:00 PM (that means will have 3 hours and a half to answer and write) Homburg, C., Kuester, S., and Krohmer, H. (2013), Marketing Management: A Contemporary Perspective 2nd Edition. New York, […]
February 1, 2022
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Homburg, C., Kuester, S., and Krohmer, H. (2013), Marketing Management: A Contemporary Perspective 2nd Edition. New York, USA: McGraw-Hill Education Kotler, P. and Keller, K.L. (2016), Marketing Management 15th Edition Global Edition. Essex, United Kingdom: Pearson. These books can be used to answer the questions but (own writing/words)There answer and […]
February 1, 2022
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1 analytical mini-case study question on brand management. 1 analytical mini-case study question on distribution and communication decisions (including calculation). Both mini-cases will be shared on the 5th of May 21:00 PM (that means will have 3 hours and a half to answer and write) Homburg, C., Kuester, S., and […]
February 1, 2022
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For Assignment 2 you will create a new product and provide how you would market your product. You will need to provide information on how your product is superior to your competitions product. 1) Define and explain each of the following tools/concepts below. The strategic planning processS.W.O.TMarket SegmentingTarget MarketingProduct PositioningOfferings: […]
January 24, 2022
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This week you will begin creating a marketing strategy for your chosen business using the SWOT analysis you completed. Starting a Cosmetic Company Your strategy should be a paper in which you: Research strategic marketing tactics and choose two to use for your business.Provide a rationale for your choices. Determine […]
January 24, 2022
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Keys to a Strong/Favorable Research Report Assessment:-Be strongly guided by the research report grading rubric used to grade your research report.-Must be an in-depth thorough analysis that also applies assigned course material appropriately and well.-Write clearly and efficiently. Quality of written communication, in-depth and thoughtful analysis and evident use of […]
January 23, 2022
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Homburg, C., Kuester, S., and Krohmer, H. (2013), Marketing Management: A Contemporary Perspective 2nd Edition. New York, USA: McGraw-Hill Education Kotler, P. and Keller, K.L. (2016), Marketing Management 15th Edition Global Edition. Essex, United Kingdom: Pearson. These books can be used to answer the questions but (own writing/words)There answer and […]
January 20, 2022
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Select one of the following types of social media marketing Video, Blog, Podcast, Photo Sharing and determine the following: Which most closely aligns to the goals of your business? (cologne Business)Which most closely aligns to your SM target audience(s)?What are your expectations of customer engagement and return in using video, […]